Make sure your great idea works!
A great idea is only the first step towards a great business. Make sure your business model will reward all your hard work.
Look what's inside the Business Model Success Kit |
My personal cheat sheet
Learn the 87 methods I have researched and found the most effective to improve your business model
Real-World Case Studies
Learn how real-world companies changed their business model over time for greatly improved success
Versioning Tool
Use this tool to help fine-tune your model
Swipe List
Learn the 25 best places to borrow business model tricks
Idea Checklists
Idea checklists and study guides to help fine tune-your ideas
Gasoline, Cigarettes, and Soda Mini-Course
This video mini-course contains one of my best business model tricks – Increasing Margins without Raising Prices. This 10-minute course will open your eyes to new profit sources.
Client Success Stories |
Before: $3M construction business operating at 9% gross margin and making $200K in good years, breaking even in bad years.
After: $22M in sales, 23% gross margin, consistent profits of $2M annually
How he did it: Margin & Business model innovation via Gasoline, Cigarettes, and Soda model
Results: Improved sales and margin
Craig Bowman President, Construction Company
Before: Two years attempting to sell products on Amazon with $0 sales
After: $10K/month Amazon sales and climbing
How they did it: Used Business Model Secret #23
Results: Now looking at new product to sell
Mike King President, Manufacturer & Importer
Before: Sales team of eight generating $2M of new business
After: Sales team of four generating $2.4M of new business
How he did it: Sales process realignment
Results: Total cost savings of $250K annually while increasing sales 20%
Reginald Jones Owner, GIS software firm
Before: Expensive and time consuming process to screen and sell potential franchisees
After: Created a system that sold 1 franchise for every 61 leads vs. industry average of 1 to 200.
How they did it: Business Model Secret #14
Results: Lowered the sales cost per franchise from $4532 to $1709
Franchisor Video Marketing Company
Before: Five failed sales hires in the past 3 years costing over $300K in wasted salary and much more in lost sales potential
After: Hired a future superstar who outsold the previous five in only 6 months
How she did it: Created a counter-intuitive hiring system
Results: The process yielded a superstar salesperson at below-market pay who became the top performer in company history
Sheryl Winter CEO, Distributor
Before: Client was dumbfounded when he learned that his 9 salespeople were spending 90% of their time preparing routine quotes instead of finding new clients 4 salespeople generating more business than 9 did previously
After: Created a system that lowered sales costs by 84%
How he did it: Business Model Secret #8
Results: Net savings = $300,000 annually
John Green President, Awning Fabricator
Before: Recruited employees with industry experience that created a revolving door of hire, disappointment, fire/quit.
After: The first hire received three merit promotions in six months.
How she did it: Business Model Secret #2
Results: Total employee compensation down 8%
Christy Bonsen SVP, Chemical Distributor
Before: Stable company with flat sales
After: 10% growth annually for last four years
How he did it: Business Model Secret #9
Results: Company went from perpetual break-even mode to record profits year after year.
Jerry Stein CEO, Household products
Make sure your hard work is rewarded!
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